

Posted on 07th May 2025
Introducing Aura Loyalty: Turning Happy Customers into Regulars
Every hospitality business knows that regular customers are the heart of the business. In fact, up to 80% of your revenue can come from just 20% of your guests. But in the current competitive market, customers are spoilt for choice, and if you’re not actively giving them a reason to come back, someone else will.
That’s why we created Aura Loyalty, a simple, smart loyalty solution designed specifically for hospitality venues using PowerEPOS.
Why Loyalty Programs Often Fail
Many loyalty programs are too clunky, too complex, or too generic. They don't seem worthwhile of they frustrate customers and staff instead of driving repeat visits.
With Aura Loyalty, we’ve removed the friction and added flexibility, making it easier for customers to join, earn, and redeem rewards, while giving venues the tools they need to grow customer lifetime value.
Easy to Join, Easy to Earn
Signing up is quick and intuitive.
Customers can:
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Scan a QR code
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Sign up online
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Be added at the POS by staff with just a number
Sign up new members and update member information through PowerEPOS.
The system takes care of the rest by sending a link to complete their profile. No paperwork, no app downloads, no delays.
Every time a member makes a purchase, they automatically earn points.
You control the reward structure:
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Simple point-based rewards (earn & burn)
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Exclusive member discounts
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Tiered memberships (think frequent flyer-style programs)
Flexible Redemption, Seamless Integration
And the fun bit for your members? Reedeming their points.
Members can reedem their points in a few different ways:
- Members can pay the whole bill with their points
- Members can part-pay a bill with points
- Or members can split a bill and pay just their share with their points.
Powerful Admin, Personalised Customer Experience
Managing your program is a breeze with the Aura Admin Portal.
You can:
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Set up point ratios and tiers
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Track activity and redemption
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Gain insights into customer behaviour and revenue impact
Set up and manage your loyalty program from the Aura Loyalty admin portal.
Meanwhile, your customers can access their own member portal set up with your business branding where they can:
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Check their points balance
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View past transactions
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Update their profile
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Check your participating venue locations
Customers can easily manage their points in the branded customer portal.
Your Data Stays Yours
Unlike other platforms, Aura Loyalty is built for your business only. We don’t promote competitors or use your data elsewhere. It’s your customers, your brand, your program.
Fast Setup, No Hassle
We take care of everything, from implementation to configuration, so you can start building loyalty from day one, with zero stress.
Loyalty Is More Than Points, It’s About Relationships
With marketing budgets stretched thin, there’s no better investment than the customers who already love your venue. Aura Loyalty helps you nurture those relationships and turn them into consistent revenue.
Ready to grow your base of loyal, high-value customers?
Check out our Pricing or Contact us for more info.
If you're seeking a high-quality, Australian-made and supported Point of Sale solution for your hospitality or retail business, look no further than Triniteq. Our innovative technologies are designed to simplify your operations, enhance your customer experience, and make you more money. Discover our range of products and services today.
If you're new to PowerEPOS, our new cloud-hybrid POS system, contact us for more info.
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